What We Do
We provide marketing and warehouse services to overseas factories to help build their brand and establish a market for their products in America.
-
Factory Door includes professionals with experience in various industries: hobby, toy, consumer electronics, hardware and apparel. Our staff includes qualified specialists in consumer and B2B marketing, sales, market research, product development, customer technical support and product service. We know how to create consumer demand and drive sales through retail channels.
-
To manage a brand and generate business in America, an overseas factory would usually need to commit to an exclusive distributor or establish a US office and hire people to handle sales, marketing, customer service and support. We offer an easier solution at a fraction of the cost.
-
We operate an efficient 5,000 square meter warehouse in the central part of the USA to serve customers quickly and economically. We ship nearly all orders the same day they are received and ship with UPS, FedEx, USPS and many LTL truck carriers.
What is different?
-
Unlike the old method of exclusive distribution, we don’t ask for exclusive sales rights. Sales can be made directly and efficiently through any channel to best serve the market without expensive layers of distribution. We can also provide local distribution and logistics if needed.
Specific services that we can provide:
-
Sales and Marketing strategy and planning
-
Market and competitor research
-
Social media promotion of brand and products
-
Product marketing message development
-
Web site development, targeted for the American market
-
Development and placement of advertisements and promotional programs
-
Placement, ongoing sales and promotion with offline and online retailers
-
Consumer demand generation campaign strategy and implementation
-
Development of content for online retailer sites and management of online promotions
-
Development and management of marketing partnerships
-
Strategy, management and implementation of brand promotion at shows and events
-
Cultivation and management of brand influencers and enthusiasts to evangelize the brand
-
Management of publicity and unpaid media to maximize brand and product exposure
-
Product warehousing and distribution and logistics
-
Customer technical support and product service
How does it work?
Normally we provide a proposal based on an assessment of your company’s needs. Based on your feedback, that can be customized as necessary. Once you have agreed, we bill monthly for our services with only a 3-month minimum initial commitment. Later, if you choose to have your own office in America, we can assist and turn over all assets developed. Unlike a typical exclusive distributor relationship, you retain full ownership of all that we have developed to build your brand equity.